About Project
Seek and you shall find - with our customized experiences that are tailor-made to suit the individual's needs. Our expert-led tours take you on a journey across the Himalayas and Buddhist regions. You will have the opportunity to live like a local by participating in various cultural-inspired experiences while giving you a glimpse into the Changpa way of life. We provide hand-picked excursions focused on community development, wellness retreats, wildlife encounters, and cultural interaction. Changpa Travels prides itself on offering travellers the opportunity of rediscovery and providing enlightening travel experiences. Get first-hand engagement with local members of the community, learn about the various spiritual practices, and, capture the majestic surroundings of the Himalayas with its flora and fauna. The team includes experienced guides who are experts in the field of spiritual travel escapes and will plan unforgettable Changpa holidays that explore the regions of Ladakh, Spiti, and the Kingdom of Bhutan.
- Client:
- Changpa Travels
- Sector:
- Travel Agency
- Service:
- Visual Identity
The Brief
The Changpa or Champa are a semi-nomadic Tibetan people found mainly in the Changtang in Ladakh, India. A smaller number reside in the western regions of the Tibet Autonomous Region and were partially relocated for the establishment of the Changtang Nature Reserve. As of 1989, there were half a million nomads living in the Changtang area.
They are mainly found in the Changtang, a high plateau that stretches across the cold desert of Ladakh and also in some parts of Jammu and Kashmir.
Our Idea
Changpa represents a semi-nomadic Tibetan tribe wandering into the higher altitudes. This is why we have placed the Tibetan Syllable in the center derived from the brand name itself. Taking inspiration from the mountains, the unique typeface represents peaks to denote altitude. The logo is also structured in a way, that emphasizes a Mountain.
