Industry
IT Services & IT Consulting
Service
LinkedIn Marketing & Social Media Management
Timeframe
8 Months + Ongoing Management
Client Overview
Aumni Techworks is a technology-driven company focused on building modern engineering and digital solutions for global businesses. The brand aimed to strengthen its LinkedIn presence to improve employer branding, increase engagement, and build visibility among global tech audiences and hiring professionals.
The Challenge
- Low LinkedIn Engagement: The page had minimal interaction despite regular activity.
- Limited Follower Growth: The brand struggled to scale its LinkedIn audience organically.
- Inconsistent Brand Communication: Lack of a structured content strategy led to fragmented messaging.
- Highly Competitive IT Space: Standing out in a crowded technology and engineering market required strong positioning.
Our Strategy
LinkedIn Content Strategy
Employer Branding Content
Leadership & Insight-Driven Posts
Recruitment-Focused Communication
Consistent Brand Positioning
Thought Leadership Content
Results Achieved
4K+
LinkedIn Followers
10K+
Total LinkedIn Followers
16%
Increase in Employee Visibility
See the Strategy in Action
The Outcome
Through strategic LinkedIn management and a focused employer branding approach, Aumni significantly improved its digital presence and audience connection.
Consistent communication around leadership, engineering culture, hiring, and workplace values helped build a strong and recognizable brand identity.
The result was:
- Increased audience engagement and reach
- Rapid follower growth within a short timeframe
- Stronger employer branding perception
- Enhanced visibility among global technology audiences
Aumni successfully transitioned from a low-engagement page to a growing, credible, and engaging LinkedIn brand.